Shoebacca got its very humble beginnings when two community-minded brothers named Marc and Robert Schachter started selling used name-brand athletic shoes to underprivileged families at local neighborhood markets. Along with those early grass-roots efforts, they also shipped truckloads of shoes to areas all over the world, primarily to third-world countries where the need was greatest. This became the inspiration for Shoebacca and helped set the tone for this new business and outreach program.